If done right, affiliate marketing is every prop firm’s golden card to success.
Entering the online trading space with a ‘Bang’, prop trading quickly hit a wall. Compliance scrutiny, overtrading due to challenge abuse and equity risks are only the tip of the iceberg when it comes to the challenges that prop trading firms face.
Caught in the crosshairs of a lagging regulatory system and outdated technology stacks, prop firms must “adapt fast if they do not want to play catch-up,” says Shervin Arian, Chief Strategy Advisor at Arizet Labs, a technology company that recently made headlines with its quant-engineered prop trading technology stack.
“Affiliate marketing is the bread and butter of many prop firms. In fact, nearly 30 percent of their total traffic comes from affiliates. Yet affiliates are often undervalued and under supported. We change that. From real-time tracking and granular performance reporting to payment accuracy and dedicated integrations along with full transparency, Arizet puts affiliates back in the driver’s seat,” he notes.
Arizet’s value proposition for prop firms and affiliates is grounded in real-world use cases and practical challenges. Its all-in-one prop trading technology platform closes the gap between prop firms’ business development and partnership management teams and their affiliates.
Reinstating transparency as a standard
As Shervin Arian highlighted, prop firms rely heavily on affiliates for lead generation. In turn, affiliates depend on prop firms for reporting, payment monitoring, and technical support. Regardless of this symbiotic relationship, often the system remains opaque, and affiliates have no transparency over their referrals and earnings. With Arizet’s affiliate management solution, and having full transparency over lead generation and management, affiliates feel more empowered and in control.
At the same time, prop firms gain full visibility into their affiliates’ performance. With features such as detailed performance monitoring and dynamic challenge configuration for each affiliate—both standard in Arizet’s eco-system—this technology redefines industry norms, empowering prop firms and affiliates alike to capitalize on opportunities others cannot.
Doing so, Arizet helps prop firms regain affiliates’ trust and thus attract and retain the top talent. The advanced affiliate management solution with multi-tier structures offers a granular view of the entire referral process, translating complex affiliate-specific data into actionable insights.
By allowing prop firms to create coupons, multi-tier plans, and flexible revenue-sharing logic directly in the Arizet environment, it enables full-funnel tracking. Clicks, visits, conversions, and revenue, including detailed commission accounting, are all saved in the same infrastructure that runs the prop firm. This way, both prop firms and affiliates access “a single source of truth” for anything related to performance tracking, monitoring, and financial reporting in real time.
This level of accuracy is currently unmatched in the prop trading technology space. While other providers have made progress, they still fall short when it comes to true multi-tier configurability. Arizet delivers this as a core capability. In addition, affiliates benefit from several other key features, including:
- A comprehensive overview of their tier, structure, and affiliate level.
- Real-time tracking of commissions earned and revenue generated.
- Full view of discounts, payout policy, and adjustments.
- Ability to generate their own referral links and coupons.
- Detailed analytics on the number of visitors, unique clients referred, total payouts received, bonus accounts and special offers’ tracking.
But the innovation does not stop at affiliates and affiliate management. Arizet also rethinks how prop tradersaccess opportunities. To facilitate access to its diverse proptech stack, the technology provider has built its very own App Store. A hallmark of Arizet Labs, it represents a significant leap forward from what prop trading technology providers can currently offer.
The leap forward: The Arizet App Store
According to David Davtyan, founder and Chief Executive Officer, the Arizet App Store is now live. “Marking a crucial milestone in our development roadmap, the Arizet App Store serves as the gateway to dozens of fully integrated apps—available directly inside the trader dashboard—allowing users to unlock entirely new experiences,” he added.
The Arizet App Store provides seamless access to multi-account trading, direct in-app trading without the need for a platform, VaR and risk analytics, portfolio insights, indicators, Value-at-Risk analysis, strategy libraries, and much more.
It transforms how prop firms operate, scale, and generate revenue. Reflecting the company’s commitment to innovation, it offers a vivid glimpse of the next era of PropTech—and that era is already beginning to unfold. Firms that fail to embrace this change risk being left behind.
Don’t lag behind! Embrace the change with Arizet Labs. To explore the Arizet App Store and other prop trading tech offerings, visit their Product Page or reach out to the team fora product demonstration at https://prop-tech.arizet.com/#contact.